Watches and Wonders 2025: All the celebrities at the premier watch trade fair in Geneva
Whether they are called Friend of the Brand or brand ambassador, there is no doubt that a celebrity appearance can bring plenty of excitement to any occasion, adding a touch of glamour that resonates far beyond the event itself. In the past, Watches and Wonders have welcomed the likes of Julia Roberts, Gisele Bundchen, Kylian Mbappé, and Jackson Yee. There was no shortage of star wattage this year, with a bevy of South Korean celebrities and IWC drumming up visibility for the upcoming Hollywood blockbusterF1 starring Brad Pitt. Here are the famous faces that sparked buzz at this year’s watch fair.
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Kim Woo Bin at Jaeger-LeCoultre
Kim Woo Bin at Jaeger-LeCoultre
Ni Ni at Jaeger-LeCoultre
Chinese actress Ni Ni at Watches and Wonders 2025
Gianna Jun at Piaget
Gianna Jun
Carl Lewis at Tag Heuer
Derrick Rose at Jaeger-LeCoultre
Simone Ashley at IWC Schaffhausen
Simone Ashley
Usain Bolt at Hublot
Usain Bolt
Zhang Ruo Yun at IWC Schaffhausen
Zhang Ruo Yun
Roger Federer at Rolex
Roger Federer
Mika Hakkinen at Tag Heuer
Jay Chou at Tudor
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